Chevy Uplander is base model in GM's new way of selling minivan to customers JIM ROBINSON The Brampton Guardian 12/26/2004
Incentives, once seen as a smart way to sell sluggish product in the mid 1990s, have become the plague of the automotive industry today.
Rebates, zero per cent financing, extra equipment at no charge-- all of these things have the buying ignoring the sticker price expecting a deal of some kind or another as a matter or course.
Nowhere is this truer than in the minivan segment. The darling of the last quarter of the 20th century, today the market is awash with them and that has led to huge incentives to move minivans off the lots, as the demand has started to wane with the North American shift to SUVs.
To this end, General Motors has introduced the Chevrolet Uplander, Pontiac Montana SV6, Saturn Relay and Buick Terraza. GM doesn't call them minivans, preferring sport vans instead.
Each is targeted at a different demographic. The Uplander is for modern families where dependability and versatility counts. The Montana is for active families who want something rugged for family adventures. The Saturn is for well-informed people who like the Saturn concept, but need a seven-passenger vehicle. The Terraza is for the luxury minded who want utility but that also reflects their status in life.
The four are mechanically identical. All four are powered by a 3.5-litre overhead valve V6 producing 200 hp and 220 lb./ft. of torque through a four-speed automatic transmission and available in front or all-wheel drive.
The nose was extended to increase the crash zone, while the grille area was raised to give it a more SUV look.
ABS is standard as is rear sonar parking control, and the big extra, the OnStar Communications system.
There are no less than 34 storage areas including 12 cupholders, seatback storage compartments for things as big as the wireless earphones for the optional DVD entertainment centre, flip-fold trays between the seats, trays beneath the rear cargo floor, and even overhead compartments that snap into an rail system. The coolest one is the second-row centre console that GM calls the toy box. This thing is really big and swallows bags, video game consoles, laptops-- you name it.
Among the "extras" that come standard are 17-inch wheels, CD/MP3 player, 115-volt outlet and a remote starter.
Coming in the new year is the next step in entertainment systems when the GM sport vans will introduce the PhatNoise system that can store hundreds of hours of music, audio books, movies, TV shows and computer games on a cartridge the size of a deck of cards.
GM interior designers packaged all this in a clean design down to narrowing gaps for instruments and vents to just 1 mm. Ride quality is car-like but not like a car. I made a point of riding in the back seat to see if (a) a big guy like me could get back there and (b) if there was enough leg room to be comfortable. The result? It was so comfy I dozed off.
A lot of work was also done on the ride quality. These vans are more car-like than ever. The size and weight, not to mention the length, means these vans will never go through the pylons like a Corvette. But compared to the original Chev APV and Pontiac Trans Sport minivans, the new ones ride like Cadillacs.
By the way, I saw a Montana SV6 a while back and it didn't look as bad as I thought it would.
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DUE TO CIRCUMSTANCES BEYOND MY CONTROL, MY BRAIN IS CURRENTLY NOT FUNCTIONAL. MY EMPLOYER HAS BEEN NOTIFIED. AT THIS TIME, I HAVE NO WAY OF PREDICTING HOW LONG THIS ISSUE WILL TAKE TO CORRECT.
That read like a press release. GM is selling these new vans the same way it sold the old ones. Before they even went on sale GM announced a $1,500 rebate.
Sounds propaganda ish. The uplander is nicer, but it's not a Cadillac. And I saw one at the Chevy dealer the other day, and it's really ugly. With a different front, it might be an okay van.
quote: Originally posted by: thewizard16 "Sounds propaganda ish. The uplander is nicer, but it's not a Cadillac. And I saw one at the Chevy dealer the other day, and it's really ugly. With a different front, it might be an okay van."
Well the title originally always said: Chevy Uplander: "Like a Cadillac compared previous GM vans" but it wouldn't fit, and I figured Chevy Uplander: "Like a Cadillac" is more attention grabbing than just Chevy Uplander.
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DUE TO CIRCUMSTANCES BEYOND MY CONTROL, MY BRAIN IS CURRENTLY NOT FUNCTIONAL. MY EMPLOYER HAS BEEN NOTIFIED. AT THIS TIME, I HAVE NO WAY OF PREDICTING HOW LONG THIS ISSUE WILL TAKE TO CORRECT.
quote: Originally posted by: Kevin "Well the title originally always said: Chevy Uplander: "Like a Cadillac compared previous GM vans" but it wouldn't fit, and I figured Chevy Uplander: "Like a Cadillac" is more attention grabbing than just Chevy Uplander."
Perhaps, but misleading and GM propagandaish... and we know you'd never want that...
Just checked out the Uplander. Much better interior, but not too much third row seat room. Still not exceptional, but with heavier rebates it will be a good value.
It's too bad Chevy can't get out of the rebates game, but having been in it so long, I imagine it would take them a while to get where they can offer small rebates instead of huge ones.
quote: Originally posted by: thewizard16 "It's too bad Chevy can't get out of the rebates game, but having been in it so long, I imagine it would take them a while to get where they can offer small rebates instead of huge ones."
They will need better products before they can get out of the rebates game, or at least lower sticker prices.
quote: Originally posted by: ifcar " They will need better products before they can get out of the rebates game, or at least lower sticker prices."
exactly, they know they have to have rebates, so why don't they just make the sticker cheaper? of course with rebates people might think that they're getting a real good deal
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DUE TO CIRCUMSTANCES BEYOND MY CONTROL, MY BRAIN IS CURRENTLY NOT FUNCTIONAL. MY EMPLOYER HAS BEEN NOTIFIED. AT THIS TIME, I HAVE NO WAY OF PREDICTING HOW LONG THIS ISSUE WILL TAKE TO CORRECT.
quote: Originally posted by: Kevin "exactly, they know they have to have rebates, so why don't they just make the sticker cheaper? of course with rebates people might think that they're getting a real good deal"
I think it's as much psychological as anything. Instead of pricing them lower and playing a value angle (like Kia) they play the "look at how much cheaper we're letting you have it" angle. It works, obviously.
quote: Originally posted by: thewizard16 " I think it's as much psychological as anything. Instead of pricing them lower and playing a value angle (like Kia) they play the "look at how much cheaper we're letting you have it" angle. It works, obviously."
Obviously, it doesn't work. Recent studies have shown that rebates are becoming less and less effective even as automakers pour more and more money into them.
Obviously, it doesn't work. Recent studies have shown that rebates are becoming less and less effective even as automakers pour more and more money into them."
What I meant was they're still selling mroe vehicles than anyone else. I agree that rebates are becoming less effective though... most people I know that have bought new cars recently really didn't pay attention to rebates.
quote: Originally posted by: thewizard16 " What I meant was they're still selling mroe vehicles than anyone else. I agree that rebates are becoming less effective though... most people I know that have bought new cars recently really didn't pay attention to rebates."
If they wanted only high volume, they'd just give the cars away. Profit is far more important, and the rebates are really hurting them there.
quote: Originally posted by: thewizard16 " True, and that's why other companies that rely less on rebates are demolishing them in the profits volume. "