Members Login
Username 
 
Password 
    Remember Me  
GMPenguin's Automotive and Etc. Homepage -> GMPenguin's Automotive and Etc. Forums -> The Luxury Cars Forum -> Cadillac's $100k Ultra Luxury Sedan
Post Info TOPIC: Cadillac's $100k Ultra Luxury Sedan
Kevin


GMPenguin

Status: Offline
Posts: 2925
Date:
Cadillac's $100k Ultra Luxury Sedan
Permalink  

Lutz's $100K Caddy creeps toward reality


By Jason Stein
Automotive News / January 17, 2005




DETROIT -- Robert Lutz's Cadillac dream might be closer to reality.

General Motors' vice chairman said last week that GM is actively pursuing a high-end, ultraluxury sedan that would sell for more than $100,000.

"One of the things we've got teed up is what we call the ULS, or ultraluxury sedan, that will penetrate up into a higher price position than any previous Cadillac," Lutz told a group of analysts.

One GM insider says Lutz has asked Cadillac to create a business case, but the vehicle has not received approval.

Another source familiar with future product says the vehicle likely will be built within "three or four years."

A luxury Cadillac has been a pet project of Lutz's ever since GM unveiled the dramatic rear-drive Cadillac Sixteen concept car at the 2003 Detroit auto show.

http://www.autonews.com/article.cms?articleId=51367

__________________
____________________ DUE TO CIRCUMSTANCES BEYOND MY CONTROL, MY BRAIN IS CURRENTLY NOT FUNCTIONAL. MY EMPLOYER HAS BEEN NOTIFIED. AT THIS TIME, I HAVE NO WAY OF PREDICTING HOW LONG THIS ISSUE WILL TAKE TO CORRECT.
ifcar


Moderator

Status: Offline
Posts: 3951
Date:
Permalink  

A $100,000 Cadillac is nice, but he needs to spend a bit more time with GM's mainstreamers, many of which need a lot more work than Caddy does.



__________________
http://caranddriver.com/idealbb http://ifcar.net http://www.carspin.net/index.php I am IFCAR and I approve this message.
thewizard16


V-12

Status: Offline
Posts: 2813
Date:
Permalink  

quote:
Originally posted by: ifcar
"A $100,000 Cadillac is nice, but he needs to spend a bit more time with GM's mainstreamers, many of which need a lot more work than Caddy does."

Agreed. I expect they'll do with this like they did the XLR- it's too expensive to expect to do as well as the "more prestigous" competition, so they'll make it very low-volume and do rather well.

__________________
-Matt
The Bartender


4 Cylinder

Status: Offline
Posts: 32
Date:
Permalink  

The XLR works because it can be built off the Corvette chassis.  To build the ULS, they'll need to stretch the Sigma chassis in both directions, I think.  It could be done, and maybe even for a profit.  It would just take some juggling.


I do agree, however, that now that Cadillac is headed the right way, that the more mainstream divisions need some help.



__________________
Wastin' Away Again In Margaritaville
Page 1 of 1  sorted by
 
Quick Reply

Please log in to post quick replies.
GMPenguin's Automotive and Etc. Homepage -> GMPenguin's Automotive and Etc. Forums -> The Luxury Cars Forum -> Cadillac's $100k Ultra Luxury Sedan
Tweet this page Post to Digg Post to Del.icio.us


Create your own FREE Forum
Report Abuse 		Powered by ActiveBoard