General Motors warns may file suit against China car importer - report 05.05.2005, 11:10 PM
HONG KONG (AFX) - General Motors Corp has threatened the US-importer of Chinese-made Chery cars with legal action if it proceeds with plans to use the brand name in America, the Financial Times reported.
In its online edition the newspaper said that lawyers for GM wrote last month to Malcolm Bricklin, whose Visionary Vehicles plans to sell Chery cars in 2007, to warn that the brand is too similar to Chevy, the nickname for its Chevrolet brand.
Bricklin told the Financial Times he would use the Chery name anyway.
In its letter, GM said: 'We will oppose Chery's application to register the Chery name, as well as seek to prevent their importation, sale or use of the Chery name on or in connection with vehicles, their parts and accessories, or on . . .automotive dealerships.'
GM is already engaged in legal action against Chery in China over the QQ, a hatchback that GM claims is a copy of the Daewoo Matiz, sold in China under the Chevrolet badge, the Financial Times said.
-- Edited by Kevin at 11:18, 2005-05-07
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DUE TO CIRCUMSTANCES BEYOND MY CONTROL, MY BRAIN IS CURRENTLY NOT FUNCTIONAL. MY EMPLOYER HAS BEEN NOTIFIED. AT THIS TIME, I HAVE NO WAY OF PREDICTING HOW LONG THIS ISSUE WILL TAKE TO CORRECT.
They have a point with the QQ, but I don't think a judge will do anything about it, nor will they make Chery change the name. Even if you mispronounce Chery, it doesn't sound like Chevy, and Chevrolet doesn't sell vehicles with the word "Chevy" on them, so I don't see how they'll have much legal backing on that lawsuit.
quote: Originally posted by: thewizard16 "They have a point with the QQ, but I don't think a judge will do anything about it, nor will they make Chery change the name. Even if you mispronounce Chery, it doesn't sound like Chevy, and Chevrolet doesn't sell vehicles with the word "Chevy" on them, so I don't see how they'll have much legal backing on that lawsuit. "
I had this debate on CarSPIN as well. Chery only looks like Chevrolet's nickname, nothing more. They have no legal way to block that.